Bed and Breakfast Report

Your Bed and Breakfast Leading Resource

Browsing:

Tag: social media

Why B&Bs need Social Video in their Marketing Strategies

why bbs need social video in their marketing strategies - Why B&Bs need Social Video in their Marketing Strategies

Share this Society is watching a huge amount of video content on social media each day. If you’re not using video on social media at your business then you are missing out on a huge opportunity to reach potential customers. This form of marketing is very accessible because small businesses don’t need to hire a production company, all they need Read more…


How to Interact With B&B Guests on Social Media

how to interact with bb guests on social media - How to Interact With B&B Guests on Social Media

Share this Exactly the same as communicating in person, via email, or over the phone, social media should be seen as a space for practising proper customer service techniques. One third of customers say they prefer social media to traditional channels like phone and email. These days it is not enough to simply have a social media presence; B&B’s need Read more…


How to create a consistent social media strategy for your B&B

how to create a consistent social media strategy for your bb - How to create a consistent social media strategy for your B&B

Share this Your social profiles for your B&B need to be run much differently to your personal accounts. While you may decide in the moment what photo to share on Facebook and what Instagram filter to use for your personal feeds, you need to develop a consistent social media strategy for your B&B. This is the only way to maintain Read more…


5 tips to sell more rooms to solo travellers at your B&B

5 tips to sell more rooms to solo travellers at your bb - 5 tips to sell more rooms to solo travellers at your B&B

Share this Once, vacationers moved in pairs or families almost exclusively. Only those in the business class travelled alone frequently, and even a few decades ago, it was relatively uncommon to see solo travellers making their way across the United States or Europe. Today? Not so much. Single guests account for a significant portion of room bookings, from wedding-goers to Read more…


The best performing social media channels right now (and what you should use at your B&B)

the best performing social media channels right now and what you should use at your bb - The best performing social media channels right now (and what you should use at your B&B)

Share this While some social networking sites have stood the test of time, others go through trends much like viral videos that eventually fade into relative obscurity. Here we discuss the best platforms to use within your social media marketing strategy, and how to maximise your social media promotion on those sites. The top social networking sites right now Facebook Read more…


Why you need to be aware of the Facebook path to purchase at your B&B

why you need to be aware of the facebook path to purchase at your bb - Why you need to be aware of the Facebook path to purchase at your B&B

Share this In the B&B industry, there’s a lot of talk about the online booking journey and what steps you can take to improve direct booking conversions through your website. However, it’s important to consider traveller behaviour on social networking sites, such as Facebook. Travellers use Facebook to get inspiration for their upcoming trips, to research their options and even Read more…


How digital media can help your B&B build guest relationships beyond your property’s walls

how digital media can help your bb build guest relationships beyond your propertys walls - How digital media can help your B&B build guest relationships beyond your property’s walls

Share this In today’s digital world, hotel guests are influenced by digital marketing strategies rather than print, radio, or television ads. Here’s what strategies are most effective for B&B digital marketing and how these strategies can help you build lasting relationships with guests. Why digital marketing helps B&Bs build a strong guest relationship It’s critical that you focus on the Read more…


How to attract more B&B guests to your region using destination marketing

how to attract more bb guests to your region using destination marketing - How to attract more B&B guests to your region using destination marketing

Share this One of the most powerful traveller review sites in the world has spoken, and the top destinations for 2018 have been revealed. According to TripAdvisor users, some of the best places to visit this year include Paris, London, Bali, Prague and New York City. Perhaps you operate a B&B on the beaches of Bali, or maybe you have Read more…


Are you monitoring your B&B’s social media feedback closely enough?

are you monitoring your bbs social media feedback closely enough - Are you monitoring your B&B’s social media feedback closely enough?

Share this When you are running a B&B social media page, you can’t simply create a post and promptly forget about it. In fact, it’s the minutes and hours following a social post that are the most important for your business. You need to continually monitor all posts and evaluate the likes, shares and comments you receive, across all social Read more…


5 key tasks for successfully advertising your B&B

5 key tasks for successfully advertising your bb - 5 key tasks for successfully advertising your B&B

Share this In order to drive bookings at your B&B, you have to be visible to your prospective guests and you need to impress them once they discover your brand online. To effectively advertise your B&B and promote your amenities online, you need to consider these five key tasks: Optimise your B&B’s website Your website is your online storefront – Read more…


%d bloggers like this: